Career Development - Steve Davis Webinar - Notes

Talk main points	Alumni LinkedIn Networking
LinkedIn	Has approx. 240 million members
Hiring	85% of companies use Linkedin
Searches	2007 - there were over 4 billion searches
Question	Networking is all about_____

Networking is about finding:

• The right people
• So you can ask the right questions
• Ensuring you are on the right career path
• To build mutually beneficial relationships
• That will open doors of opportunity

Steve Jobs	The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it.
Joe Ehrmann	You've climbed the latter of success, and when you get up there, you realize the ladder was leaning on the wrong building.
President Spencer W Kimball	God does watch over us and does notice us, but it usually through someone else that he meets our needs.
Networking	To open doors of opportunity and have success.
Why networking is essential in your job search	Fine tune your LI Profile and Resume (20%) - LI = LinkedIn Network effectively (60%) Increases your chances of being Interviewed by 5-10X Bypasses gatekeepers (HR) Increases No. of people who can endorse/refer you Looking for a job, submitting applications (20%)
Why Networking is Essential in your Job search - Matt Younquist, President Career Horizons	At least 70% if not 80%, of jobs are nor published.  "And yet most people are spending 70% or 80% of their time surfing the net versus getting out there, talking to employers, taking some chances (and) realizing that the vast majority of hiring is friends and acquaintances hiring other trusted friends and acquaintances.

To help in your Networking efforts, we are creating the BYU-Idaho Network made up of students, Alumni, and professionals. We can help you:

1. Prepare to be Found
2. FIND key connections
3. FOSTER valuable relationships

-online training Modules at

www.byuiconnect.org

Social media strategy

You are a million dollar brand - A business of What do you want to be known for? How are you going to market yourself? How can you use social media like LinkedIn as a strategy and not just a tool?

My Brand

My Message

Content Delivery

LinkedIn	Your head statement should state what you are about and what you are seeking (call to action) You need to have a professional picture -impressions matter
Maximizing your profile for best  results	Summary: "me in 30 seconds"  This is where you can sell yourself. (concise and clear summary) Should not be super long Should not be quirky Case principle - C=copy A=and S=Steal E=everything You can use someone else's formatting -not their words-
Experience section	Experience = roles - you can create a group in the field you want to be in and you will always be the owner of the group and if it takes off it will look good in your LinkedIn account
Skills and expertise	Showcase Skills and endorsements - this is the way to promote yourself
Education	Do not just list your schools - also list what you are involved in -like: clubs, sports or activities you're involved with. Add when you're graduating. Add personal details like: Married  If you're seeking opportunities make it easy to be contacted - add your email and phone number
Summary page	You can upload a file or add a link like - portfolios and resumes

Searching on LikedIn - being found

Factors for Search results

• Results are the same for everyone
• Order depends on
• How often you show up in a search
• No. of connections
• Your activity
• Keywords

Keywords (count most in)

• Headline
• Experience
• Education
• Projects
• Summary

LinkedIn is like a game Here's how it works:

Finding Connections:

3's & groups

How to grow your Network

• Connect with LinkedIn Super connectors (those with 500+ connections

For example when you connect with Steve Davis…..

• My 7,600 1's become your 2's
• My 800,000 2's become your 3's
• Your network grows by over 800,000

Groups recommended to get into

• The Official BYU-Idaho student and Alumni Network (10,000)
• BYU-Idaho groups for each department
• BYU Alumni (35,000)
• BYU Management Society (8,100)
• LDS Professionals (26,000)
• Professional groups by interest (eg. Social Media Marketing group, 610,000)

Do connect with :

• Classmates and Alumni
• Common career interests
• Members of the church
• Employees of companies you are interested in
• Shared hobbies/interests

When you find someone you want to connect with click on their name and it will bring you to their page then click connect and it will bring up a personal email.  Send the a personal message. *always use their name *you can save a copy of your personal message and re-use it anytime/all the time

Works like FB - every time you post, comment on a post or like a post or update your profile everyone will see your name and picture

-use the "relationship" tool to track Activity

1. Go to your connection
2. Click on tag
3. Make notes, schedule reminders, record how you met.

Foster relationships - from being FOUND to being KNOWN (and relationships)

Top 11 questions you can ask your connections.

1. How did you get involve in….?
2. What advice would you give me if I wanted to be successful in your line of work?
3. What do you love/enjoy about what you do?
4. What school(s) did you attend, and what made you decide to go there?
5. What did you study in school?
6. What fun things do you like to do outside of work?
7. What is it in your life that inspires you?
8. What kind of books do you like to read and which ones have had the greatest impact on you?
9. Where do you see yourself five years from today?
10. How do you think we can mutually work together?
11. Who else do you know that I should be talking to?

Etiquette tips:

1. Say thank you in multiple ways (verbal, e-mail, handwritten note, ect.)
2. Be considerate of their time
3. Be professional
4. When offered multiple jobs , make sure to respectively decline and express gratitude for the offer.

Two great Networking Training Resources

• www.byuiconnect.org
• Find Alumni tool
• Mentor match
• Alumni Profiles
• University.LinkedIn.com
• Tip sheets
• Training Videos

NETWORKING IS ALL ABOUT RELATIONSHIPS